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Choosing Between PE Profits and People-First Culture
Public accounting faces a choice: embrace private equity’s short-term gains or prioritize people and long-term stability. While PE firms promise growth, many professionals see eroding culture and talent loss.
The firms that thrive put people first. Could Employee Stock Ownership Plans (ESOPs) be a smarter alternative?
How to Make the Most of Your Marketing Budget in 2025
Enhance your 2025 marketing budgets with clear goals, high-ROI channels, tech tools, client retention, referrals, and support from Brand House Marketing.
Setting Effective Business Development Goals for 2025
Start 2025 with a clear roadmap for success. Explore strategies for achieving measurable business development goals and creating sustainable growth for accounting firms.
How Metasearch Can Transform Your Hotel’s Bookings
Optimize your hotel’s visibility across metasearch platforms like Google and Kayak. Drive more direct bookings with a proven marketing strategy.
Why Your Employees Are Your Best Marketers
Discover why employee-generated content (EGC) is the future of marketing. Explore strategies to empower your team as authentic brand ambassadors and unlock the benefits of trust, engagement, and cost-effective growth.
How Closed-Loop Reporting Helps Your Accounting Firm
Discover how closed-loop reporting and CRM systems can transform your accounting firm’s growth strategies. Learn how these tools connect marketing efforts to real results, driving lead generation and measurable success.
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